| Since China opened up its borders to foreign
investment in 1980, thousands of western companies have established operations
there. In less than 20 years, China will become the second largest economy
on the planet. You cannot afford to ignore it.
With our principal’s bi-cultural background, business experience
and sound connections with China, we help western companies establish
operations in China. We provide the efficient way to enter the market
to reduce the impact of language and cultural barriers.
We share with you the Chinese approach of negotiations; how to negotiate
a successful conclusion; how to socialize for success; how to cope with
specific problem of living and working in China; how to fit into Chinese
cultural expectations in order to achieve your goals…
Here are few examples of understanding Chinese business culture:
Decision Making – Chinese never make quick decisions.
The Chinese want to be included in the decision-making process at a degree
of collaboration that to a Western manager may seem unnecessary for relatively
simple points The Chinese want to discuss the issue, ask for feedback
and explain the decision’s rationale.
When “Yes” Means “No” –
It’s practically a cliché that Chinese people do not like
to say no in a business setting nor admit that they don’t understand
something. Unlike in the States, where we’ve been told since grade
school that there are no dumb questions, the Chinese have not been encouraged
to express puzzlement. When Chinese respond to your question or request,
they always say: “No problem.” In most cases, it is not an
affirmative response. It may be a product of the cultural tendency toward
politeness or reluctance to disappoint. A “No problem” usually
means “I’ll try.” You still need to engage in follow-up to an extent
often considered unnessary in western business practice
and they also may not tell you if things start going wrong.
Connections - The business culture's high regard for
relationships applies to people outside the company as well as inside.
In fact, the very viability of a business depends on relationships with
vendors, distributors and, most important, the municipal, regional and
central government ministers whose disfavor can cripple a company. Entire
books are written on this art of the relationship, known as guanxi (gwan-zhee),
or connections. Guanxi can take the form of a night of karaoke with the
local fire department regulator in order to get a new computer room plan
approved. Or it could mean hosting a banquet with a customs official to
make sure precious hardware shipments arrive at some point in the 21st
century. At the highest levels, it could mean bringing your CEO to China
to shake hands with the minister of a key industry sector that represents
lucrative potential business.
The allure of the Chinese market has been attracting entrepreneurs to
its shores for centuries. However, history is replete with examples of
companies that have tried and failed to penetrate the inscrutable Chinese
business environment, often incurring significant financial losses in
the attempt.
It is certainly possible for western executives to learn how to operate successfully
in the Chinese environment but the learning curve is so steep, the likelihood of getting
it right the first time is virtually nonexistent - without the
help of someone with prior experience of doing business in China. Even better, of course, would be the help
of someone native to the culture - and who already has a proven track record of exemplary
performance in your own culture as well as in theirs.
For a free consultation or to find out more about our services, please do feel free to contact
us.
INVEST SHANGHAI REAL ESTATE
Why Shanghai ?
Shanghai has emerged once again as the leading commercial and financial
center in Asia generating an impact on business throughout the world.
Multinational companies are set to enter China in droves when the nation’s
commitments to the WTO are completely fulfilled. Shanghai is developing
rapidly, with new construction evident everywhere you look. Modern high-rise
buildings have blossomed in downtown Shanghai, and companies throughout
the world are demanding a presence in the city. With increasing numbers
of multinational companies continuing to set up branches in Shanghai,
it has been predicted that annual demand for housing will increase from
3.26 billion SQFT to 3.8 billion SQFT during the period 2000-2010. In
the year 2003 alone, 56 billion US dollars of foreign investment poured
into Shanghai.
With this continuing demand, Shanghai is exploding in one of the world’s
most dramatic real estate booms. Buildings have been shooting up at a
record rate, utterly transforming the skyline, as real estate prices continue
to soar into the stratosphere. For the year 2006 and beyond, large numbers
of quality office buildings are increasingly being scheduled to come on
stream. There will also be higher demand for medium sized office buildings
as the number of domestic companies grows to match that which has been
identified by the central government as a future pillar industry.
The future for the real estate industry in Shanghai, like the high-rises
appearing all over the city itself, is indeed "looking up".
Downtown – Bund - the Big Players
The entire stretch of Zhongshan No 1 Road East boasts the famous strip
of real estate known as the Bund (Wai Tan). Nowadays, nestled into the
backdrop of colonial landmark buildings in a harmonious, mutually enhancing
way, you find a dazzling array of upscale amenities in an exquisite restaurant-retail-entertainment
complex. Located in the former Union Assurance Building, it opened with
a parade of celebrity chef restaurants, designer shops, an art gallery
and a spa. Wai Tan #6 has been leased to an American Chinese entrepreneur
who plans to turn it into a private club. The state-owned China Merchants
Group is renovating Wai Tan #9, and further down, Wai Tan #18--a mixed-use
facility with restaurants, high-end shops and offices--is scheduled to
open this fall.
New York’s Rockefeller Group is said to be interested in the US$800
million development of Wai Tan Yuan, a 16-acre area that encompasses the
northernmost end of the Bund. Hong Kong and Shanghai Hotels Chairman Michael
Kadoorie, owner of Hong Kong Peninsula Hotel (and scion of an old Shanghai
family) was in town recently for talks on converting the British Consulate
buildings, which will be part of Wai Tan Yuan, into another world-class
hotel. Investors are also eyeing the former Royal Air Force Club, under
the dome of Pudong Development Bank, for a private club.
Shanghai, Hangzhou - Top Investment Sites
A World Bank report released recently concluded that Shanghai and Hangzhou
have the best investment climates among 23 major cities on China's mainland.
The report ranked the cities in six categories. Shanghai and Hangzhou
were the only two cities to earn spots in the top category.
To rank the cities, the bank surveyed managers from 2,000 companies about
the city where they operate. Among a variety of other matters, they were
asked to rate their cities' on infrastructure and on the availability
of financial services and human resources. The World Bank put together
its first report on China’s investment environment last December,
when it surveyed these companies in the cities of Shanghai, Beijing, Guangzhou,
Tianjin and Chengdu.
Attractive Returns
The sales of luxury property, normally priced above 20,000 yuan per SQM
(US$ 225 per SQFT), will exceed the amount of supply entering the market.
The high-end market is more stable at present on account of a buoyancy
provided by the rapid increase in household affluence, coupled with an
influx of investment from other provinces and regions.
Investors from outside Shanghai are said to be buying up at least 30%
of the luxury properties. Investors from other provinces are buying 15%
of high-end housing. Another 10% is being bought by people from Hong Kong
and Taiwan, while the remaining 5% is sold to non-Chinese; chiefly Japanese,
American and French nationals.
Investors buying into the market are finding attractive returns, indeed!
FPDSavills calculates that yields on luxury apartments are in the region
of 8-10%. Villas attract a wider spread of 4-14%, depending on quality
and location.
HTBD’s Service for Shanghai Real Estate Investment
Our office has been closely watching and frequently visiting the Shanghai
market, conducting studies and analyses, working with local experienced
realtors. We are proud to provide a full service package offering the
most exquisite options available with swift and meticulous attention to
all your investment inquires.
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